Pearson x Lake: Tearaway Cycling Shoes/Born Unslippy® Pedalset

As the world’s oldest cycling company, Pearson has been championing innovation since 1860. In an exciting new collaboration with cycling shoe specialists Lake, Pearson is proud to announce the Pearson + Lake Tearaway Cycling Shoe. Designed for life on and off and on the bike, they’re the perfect choice for anyone tired of click-clacking around in cleats.

Pearson tearaways cycle shoe and pedal system RUG technology

Grafted to a luxury Lake sneaker-trainer, the Tearaways feature proprietary RUG® technology. The acronym stands for ‘Road, Urban, Gravel’ because this really is the only cycling shoe you’ll ever need.

Pearson tearaways cycle shoe and pedal system RUG technology
The secret lies in the sole (a bit like life), which features a Vibram base for exceptional stiffness and durability. This has been overlaid with our ground-breaking slip-free Velcro, to offer class-leading pedal adherence. The shoe is supplied with corresponding, complimentary pedals, and which, again, boast technology developed exclusively by Pearson. (And Lake, obviously.)

 

The Born Unslippy® pedals are designed to work only with the Tearaway shoe. It actively knows when to release the shoe (a bit like memory foam in premium mattresses), so you’ll never be caught out at traffic lights.

The Pearson + Lake Tearaways have been rigorously tested in a wide range of riding conditions. With a release so effortless, they had us singing their praises to Pearson customers in-store, many of whom are dedicated ‘cleat-heads’. You might even say the Tearaways put the ‘verse’ into versatile.

Product Features
Luxury Lake sneaker-trainer.
Proprietary RUG® technology (‘Road, Urban, Gravel’).
Vibram sole for durability.
Class-leading adherence.
Exclusive Born Unslippy® pedalset.

 

 

6 comments

One of the better April Fool stories of recent years. Well done.
John April 04, 2022

Wow, fantastic innovation and super stylish new shoes from the Pearson team, brilliant effort guys.

I’m really excited about the opportunities for ‘tearaway’ technology. This could bring unparalleled security to the urban rider coping with our bumpy roads. I think the Pearson ‘Sticky fingers’ gloves could be another game changer, hope to see them released this time next year!

Stuart M April 01, 2022
Ah April 1st! What a lovely day!
Harshad April 01, 2022
The tearaway shoes sound great. Hours do you ensure that the foot is exactly in the right place. With Cleats you can get that to within millimetre
Harshad April 01, 2022
I love the shoe style, it’s perfect. I have been looking for a good on and off cycling shoe and this one almost made the cut. In the future perhaps consider making the Pearson/Lake logo smaller. I truly dislike big advertising on persons. I find it very tacky. I look forward to future versions.
Linda April 01, 2022
PEARSON X LAKE: TEARAWAY CYCLING SHOES/BORN UNSLIPPY® PEDALSET

Clearly an April fool, but what a brilliant idea!

Edward Chetwynd-Stapylton April 01, 2022

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